collage of images showing people using technology

About Us

Poster for Apti: "We create emotionally engaging experiential learning that transforms employee performance and delivers exceptional results, every time"

We’re movers & makers

We’re an instructional design company that specializes in creating innovative and immersive experiences that address our constituents’ biggest learning and performance needs. With a passion for education and technology, we revolutionize the way businesses learn and grow. Through our cutting-edge interactive solutions, we strive to make learning joyful, engaging, accessible, and effective. Put simply, we make things that move people.

Leveraging the power of gamification, multimedia, and interactive design, we unlock the potential of your people by transforming traditional training and educational content into captivating journeys that inspire authentic learning, robust skill development, on-the-job behavior change, and meaningful business results.

At Apti, we have an attitude for aptitude.

A REBRAND REVOLUTION

From award-winning media production studio to a powerhouse instructional design company, we have deep roots in all the things that excite and engage.

  • 1988 Digitec is born

    Full-service media production studio with training video speciality based in Orlando, FL

  • 2000 Digitec Interactive rebrand

    Began creating eLearning for corporations, higher-ed, and professional/medical associations.

  • 2003 Launched Custom LMS

    Knowledge Direct learning management system

  • 2015 Relaunched LMS

    Now Knowledge Direct 7 with vastly expanded features and improved UI

  • 2022 Digitec Acquired

    Purchased by Primed Technologies

  • 2024 Apti Rebrand

    Digitec Interactive is now dba Apti, a full-remote learning design studio, par excellence

An instructional design company you can count on

Our gift is getting the best out of your people. We do that by leveraging the critical insight that all human beings are emotional first, intellectual second. That’s why we keep it real. We think and act differently than a typical vendor. You can always count on us to be…

Human

We are first and always a human-centric brand. We listen to understand. We communicate to connect. We relate, integrate, and resonate with our clients and the world in which we work. We know you’re human too, with hopes, dreams, and aspirations of your own. So, we strive to create authentic human connections at every touchpoint. We believe in the power of empathy, in the potential of every learner, and the priority of our shared experience.

Approachable

We are friendly, open-minded, and welcoming. We make it easy to work with us. We’re genuinely caring and strive to simplify your journey at every turn. We have a knack for making the complex seem easy. We avoid acronyms, jargon, and buzzwords. Because we prioritize clarity, connectedness, and collaboration as the keys to our shared success.

Devoted

We are here for you, for the long haul. Whatever it takes. We are your creative companion and loyal friend, always offering the right solution at the right time. We never shy away from tactfully telling the truth because trust is everything, whether in a relationship or in getting workplace results. We commit to cultivating a culture of trust in everything that we do together.

Boundary Pushers

We are curious risk-takers who always lean forward. We advocate for onward progress. Getting better. Getting quicker. Getting easier. We challenge the status quo, question limits, and seek new horizons. We believe that pushing our boundaries outward leads to rapid growth, positive change, and amazing results. We are relentlessly driven to seek solutions, optimize opportunities, and constantly elevate the experience.

Our superpowered squad

Meet some of the talented team members completely committed to your success. We’re a pretty cool crew. Hope you think so too.

Jack Calderone

Jack Calderone

Snr. Learning Experience Designer

Jack Calderone

Snr. Learning Experience Designer

Jack has a decade worth of diverse solution design, including video production, eLearning design, and instructor-led workshops. Leveraging his dual degrees in Learning Design and Technology and 3D Animation/Motion Design, he is a true industry “Jack of All Trades.” Outside of work, Jack enjoys disc golfing, gaming, and 3D printing.
Kevin Primat

Kevin Primat

CEO

Kevin Primat

CEO

Kevin is an architect-turned-entrepreneur dedicated to creating transformative experiences that help people reach their full potential. As a strategic leader, he works closely with the team to elevate our customer experience and creative output. Away from work, Kevin enjoys family time, meditation, abstract painting, and multi-genre music making.
Phillip Shanko

Philip Shanko

Learning Experience Designer

Philip Shanko

Learning Experience Designer

Philip began his journey with Apti in 2020 while still a writing and rhetoric student at the University of Central Florida. He brings his storytelling talents and team spirit to every project. In his downtime, you’ll find him watching a soccer game, visiting a far-flung locale, or doing both at the same time.
Veronica Wood

Veronica Wood

VP – Operations

Veronica Wood

VP – Operations

Veronica has over 15 years of experience in business operations and talent management, working cross-departmentally to implement our company strategy, values, and goals, and coordinating the team to deliver quality results for our clients. In her free time, Veronica loves traveling with her two pups.
Toby Jones

Toby Jones

Software Engineer

Toby Jones

Software Engineer

Toby has been a software engineer for over 20 years. He is a specialist in LMS development, API integrations, and eCommerce. Always learning, he is currently advancing his skills in AWS and AI applications and spends his free time gardening and painting with acrylics.
John Kissinger

John Kissinger

VP – Creative Strategy & Design

John Kissinger

VP – Creative Strategy & Design

John has led learning design for Fortune 500 companies for nearly 30 years. A learning-industry polymath, he’s been a corporate trainer, instructional designer, speechwriter, strategist, virtual facilitator, keynote speaker, voice actor, and adjunct professor. When he’s not at work, John is exploring the Northwoods, dreaming up his next wild idea.
Preston Hill

Preston Hill

Director – Customer Success

Preston Hill

Director – Customer Success

Preston has been in customer success for 8 years and SaaS for 11. With an MBA focusing on project management, he is proficient in sales, recruiting, social media, training, and human resources. Preston brings a unique blend of technical expertise and project leadership. When he’s off the clock, you’ll find him playing football and basketball.
Vanessa Chulak

Vanessa Chulak

Instructional Designer

Vanessa Chulak

Instructional Designer

Vanessa has been in learning & development for over 20 years, supporting clients with eLearning-, multimedia-, and interface-design, putting her degrees in Art and Technology, Instructional Design and Technology, and Certificate of Gamification to good use. Vanessa is a devoted Lepidopterist, raising Monarch, Swallowtail, and Gulf Fritillary butterflies.
Eric Savage

Eric Savage

Snr. Software Developer

Eric Savage

Snr. Software Developer

Eric is a developer with over 12 years of experience who excels at turning ideas into numbers and numbers into ideas. When not tinkering with code, you’ll find him tinkering with any number of other things — furniture, electronics, recipes, and more.
Calvin Choi

Calvin Choi

VP – Sales

Calvin Choi

VP – Sales

Calvin has helped companies navigate the evolving landscape of enterprise learning for over 15 years, working with L&D leaders to implement transformative learning technologies, develop custom learning content, and deliver scalable learning services. As a car enthusiast, when Calvin isn’t connecting with clients, he’s in his car on a long drive.

Partner with apti, your instructional design company.

Ready to elevate your learning experiences with an instructional design company that puts people first? Let’s connect and discuss how we can help you achieve your most ambitious goals.

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